Purposeful Parenting

Meet Coach Chi: Your Partner in Purposeful Parenting

Hi, I’m Coach Chi – an award-winning educator, certified parent, and teen coach with over two decades of experience supporting families and children. Beyond the credentials, I’m a proud mum to two incredible young men, almost 20 and 13, who inspire my mission to help parents create childhoods worth celebrating.

My passion lies in helping families raise a generation that thrives—young people equipped with tools to navigate puberty, emotional intelligence, resilience, and a sense of purpose. I specialize in guiding parents, guardians, and carers through the challenges of parenting in today’s digital world. From child and adolescent development to trauma-informed practices and digital safeguarding, I provide tools that empower parents to nurture positive, connected relationships with their children.

As the founder of the first-ever Purposeful Parenting in the Digital Age Summit in the UK, I’ve helped countless families tackle tough issues like navigating screen time, transitioning from primary to secondary school, fostering emotional well-being, and developing a growth mindset. My mission is simple yet profound: to support 100 families by December 2025 in building the skills and confidence to raise children who will thrive—not just survive—in today’s complex world.